Amazon Advertising is Amazon's pay-per-click platform that helps sellers and brands increase visibility and sales on the world's largest online marketplace.
Why Advertise on Amazon
- Reach customers with high purchase intent
- 63% of online product searches start on Amazon
- Advertising directly impacts organic ranking
- Compete effectively in crowded categories
Amazon Ad Types
Sponsored Products
Keyword-targeted ads for individual products. Appear in search results and product pages. Most common ad type, great for driving sales.
Sponsored Brands
Banner ads featuring your logo, headline, and multiple products. Appear at top of search results. Build brand awareness while driving sales.
Sponsored Display
Retargeting and audience-based ads. Reach shoppers on and off Amazon based on shopping behaviour.
Amazon DSP
Programmatic display and video advertising. Reach audiences across Amazon properties and third-party sites. Higher minimum investment.
Getting Started
You need an Amazon Seller Central or Vendor Central account. We help brands develop and manage Amazon advertising strategies alongside listing optimisation.